Privacy Policy
This document shall be construed as a “Privacy Policy”
mandated under the Indian Information Technology Act, 2000 and rules notified
there under.
This Privacy Policy was last updated on December 2020.
Franky Bros is deeply committed to the relationship of trust we have with you –
our customers. As we continue to innovate in how we bring our products to life
online, we’ll match cutting-edge technology with your privacy interests.
Our privacy goals
Transparency
We want you to know what and how information is collected
when you interact with us through our website, apps and call centers.
Choice
We will offer you choices about how your information can
be used by us and our trusted business partners.
Data Integrity
We will take reasonable precautions to protect information
we collect about you through our call
center’s, associated entities, service providers, apps, and websites, through
the use of secure technologies, in accordance with applicable law.
Definition of terms used in privacy policy
Browsing Information
Browsing Information is information collected through
cookies and web beacons to track what products you viewed and purchased online,
what areas or pages you viewed on our website, and other information about your
browser and browsing behavior. We use browsing information to improve the
design and content of our website, to suggest content and products that we
think may be relevant to you, and to help us learn things like what pages are
most attractive to our visitors, what promotions visitors like to see, and to
gauge the success of our advertising campaigns.
Cookies
A “cookie” is a computer file that acts as an
identification card for your computer. When you visit our sites, unique cookies
are placed on your browser. The purpose of the cookie is to distinguish your
browser from all other browsers that visit our sites. By recognizing your
browser, we can serve you better. For example, the cookies allow us to hold the
selections in your shopping cart when you navigate away from the order page on
our website and then return to complete the order; because of the cookie, you
don’t have to start over with your shopping. We can also keep track of what
pages of our website your browser visited and whether you purchased a product.
That way we can measure such things as how effective our advertising campaigns
have been. Working with third-party advertising companies, the use of cookies
also enables us to provide you with customized banner ads on different
websites, customized content on our website, and customized emails that we
think will be more useful than randomly-generated ads and content because they
are based on your past purchases and page visits to our website.
Interest-Based Advertising
Interest-based advertising has become commonplace across
the Web. It is the term we use for the activity that enables us to tailor ads
to your interests and activities. Either we, or third-party advertising
companies we work with, may look at your browsing activity, such as the types
of content you access, ads you click on, and searches you conduct. We can then
infer certain interests you have and place ads and offer you deals that meet
your needs. Our goal for interest-based advertising is to show ads to people
likely to be interested in the products we offer.
Personally Identifiable Information (“PII”)
Any information that either actually identifies you, or
can be used to identify you, is considered personally identifiable information
or PII. The PII that we may collect includes your name, date of birth, gender,
physical address, e-mail, phone number, fax number, and credit card information
and purchase history.
Third-Party Advertising Companies
We allow certain companies to collect information from
browsers of our website to use to serve interest-based ads. These companies are
usually third party ad servers, ad agencies, technology vendors or providers of
sponsored content. Using cookies and web beacons, these companies collect data
from a particular browser about web viewing behaviors over time and across unrelated
websites and use such data to predict user preferences and to deliver
advertisements to that browser which are calculated to target that browser’s
predicted preferences.
Trusted Business Partners
We work with industry-leading business partners who help
us operate our website and provide important services to our customers and
visitors. Our business partners may change over time but we are committed to
building relationships with third parties who are dedicated to providing you a
safe and satisfying experience on our website. Our trusted business partners
are contractually obligated to collect and use any information collected from
you on our website or on our behalf in a manner that is consistent with this
Privacy Policy.
Web Beacons
When you visit our website, web beacons will recognize
specific cookies that have been placed on your browser. Web beacons can convey
information that a browser with a recognized cookie has accessed a page or a
certain part of a page on our website, depending on where the web beacon is
located on the website. For example, a web beacon located on our purchase
confirmation page will record that a browser with a recognized cookie accessed
that page which means that we can conclude that the browser was used to
purchase a product. The web beacon does not, however, tell us that you
specifically (by reference to PII) have purchased a product because the cookie
only identifies the browser and not you personally.
We use web beacons to suggest content and products that we
think may be relevant to you, to measure the effectiveness of our advertising
campaigns and to improve our website by recognizing which pages are visited and
whether those visits result in purchases. Web beacons also allow third-party
advertising companies we work with to select and serve banner advertisements to
your browser that you would be most likely to be interested in.
Information
collected and used
What Information Do We Collect?
We collect PII at different touch points, including when
you register with our website, register with one of our loyalty programs,
participate in competitions that we run from time to time, enter into Our website,
make a purchase through our website, or otherwise use any of our services. We
combine PII we collect from you on the website with PII and other information
we receive from you when you make a purchase. PII and other information we
receive about you from other third parties such as our trusted business
partners and social media platforms.
We automatically collect browsing information when you
visit our websites, and use traffic counters.. This type of browsing
information is linked to an anonymous IP identifier and is not linked to you
personally. If for any reason this browsing information is linked to
information that can personally identify you, we’ll treat it as PII.
We use the Google Maps service on our website. We may use
the Google Maps service to collect information about your physical location. We
use this information to find wholesale partner or reseller location. The Google
Maps service is governed by Google’s Privacy Policy located at www.google.com/policies/privacy. If for any reason your location information is linked to
information that can personally identify you, we’ll treat it as PII.
From time to time, you may provide us, and we may collect
from you, PII of a third party (for example, for delivery purposes). Where you
provide the PII of a third party, it is your responsibility to ensure that those
persons are aware of: a) this Privacy Policy; and b) the fact that you are
sharing their PII with us.
While you have the discretion to use a pseudonym or remain
anonymous when dealing with us, the use of pseudonyms may prevent us from being
able to provide you with products and services or for other purposes described
in this Privacy Policy. This is particularly the case where you purchase goods
online, or require delivery of goods to your postal address.
You do not have to provide us with any PII, however if you
do not do so we may not be able to provide you with the products, services or
benefits you have requested.
All information that you share about yourself, whether PII
or not, in a public open forum – on a social network, in user-generated content
elements of our website, etc. will be considered public information for the
purposes of this Policy. Although we appreciate your input, and at times ask
for it, it is better to not post it if you aren’t comfortable with it being
public.
Who Collects Information?
We collect information from you when you interact with us
through our call centers, associated entities, service providers, apps or our
website. We may also collect information about you from third parties, such as
through social media platforms or our trusted business partners who also
collect information from you on our behalf in the course of helping us operate
our website and provide services of interest to you. We may collect your PII
from other individuals who choose to share your PII with us. Also refer to our
trusted business partners. We also permit third-party advertising companies to
collect your browsing information as well to provide ads on our behalf that are
tailored to your interests. See the “Interest Based Advertising Section below
for more information on interest-based ads and your choices regarding your
information.
When you interact with us through our website, information
may be collected in several different ways. It may be collected in obvious,
active ways, such as when you provide your name and address or other
information when making a purchase, when using the customer service chat
feature, when you enter a contest or sweepstakes or if you upload a photo or
product review to our site. It may also be collected passively or automatically
when you visit and move around on our website through the use of cookies and
web beacons that capture your browsing information to enable us and third-party
advertising companies to better tailor content and advertising to you.
In general, collection of your PII, browsing information
and information you post or provide may vary across our website depending on
their purpose, functionality or unique aspects.
Details about the primary entity which handles and retains
your personal information is provided below:
[• Insert Name]
[• Insert Address]
Use and Sharing of Collected Information
We use information collected in accordance with this
Privacy Policy for a number of purposes.
·
We use your
information collected to:
·
complete
transactions and otherwise facilitate your online shopping experience including
deliveries of our products;
·
offer you
information and promotional material about our products and services;
·
respond to any
queries, comments, complaints, or other communications you have with us;
·
facilitate your
participation in our loyalty programs;
·
facilitate your
participation in competitions, special offers, and promotions.
·
We use your
browsing information to help us analyze our website, consumer behavior and our
services and offerings.
·
We use your browsing
and shopping information to provide you with interest-based advertising.
·
We may use
information you post in public areas (whether a third party social network, or
in user-generated content elements of our website) to provide you with an
interactive social media experience that brings aspects of your social
networking community to our website.
·
We may use all the
above information for administrative purposes, including planning, development,
procurement, loss prevention, and quality control.
·
We may use your PII
as well as de-identified information for analytic purposes.
We do not share your PII with third parties for their
marketing purposes or other than as described in this privacy statement. Any
trusted business partner receiving PII is contractually prohibited from
discussing, disclosing or making any use of such PII except as directly
necessary to provide us with the services for which we have contracted. We may
disclose to third parties your browsing information and other information that
does not include your PII. However, in such cases, your information is
aggregated with the information of others and does not identify you
individually.
We do not collect and use PII in ways that are
incompatible with the purposes for which it was initially collected or
subsequently authorized by you, except as required or permitted by law.
We do not retain your PII for longer than it is required
for the purposes mentioned in this Privacy Policy or is otherwise required
under any applicable law for the time being in force.
We may share PII and browsing information.
·
With our service
providers, including deliveries, couriers, internet service providers, IT
system administrators, promotions companies, marketing consultants, mailing
houses, payment processors and other third party suppliers with whom we have
business relationships;
·
With our
consultants and professional advisors;
·
With our call centers,
associated entities, wholesale partners or resellers.
These parties have their own privacy policies which
governs the way that they deal with PII.
If Franky Bros or one of its associated entities is
merged, acquired, or sold, or in the event of a transfer of some or all of our
assets, we may disclose or transfer PII and browsing information in connection
with such transaction. You will have the opportunity to opt out of any such
transfer if, in our discretion, it will result in the handling of your PII in a
way that differs materially from this Privacy Policy.
We will get your consent first if at any time we would
like to share your PII with other third parties for their marketing purposes or
otherwise use your information in a way that is not consistent with this
Privacy Policy.
Job Applicants
If you are a candidate for employment with us, we may
collect other information as further set out in our application forms or during
the recruitment and selection process including interviews. This may include
information relating to your employment history, working eligibility rights,
suitability for the role you are applying for, and your referee details.
Choices regarding
your information
Your PII
With your PII — like the information you give us to fulfil
an order or sign up for an online offer or contest – we will always give you
the right to change or correct your information and the choice of not receiving
marketing from us again. There are several ways you can control our use of any
submitted PII in connection with promotional communications.
When you set up an account, or click on “Sign In” from any
page on our website, you can access, correct or update your choices and
settings. If your personal details change, such as your address or phone
number, please update them through your online account.
If you receive email marketing communications from us on
behalf of any of our brands and want to opt out of receiving such
communications in the future from that brand, you can opt out by clicking the
“Unsubscribe” link at the bottom of the promotional email.
At your written request, we will provide you with a copy
of any PII which we hold about you, unless an exception under local law
applies. If you would like to do so, please contact us at customercare@frankybros,com.
If you cannot correct your PII through your account, or have any difficulty
managing your communication preferences, please contact us at customercare@frankbros.com
and we will take reasonable steps to correct that information unless an
exemption under local law applies.
You may also write to us at any time requesting amendments
to certain PII that you consider to be incorrect or irrelevant or to request
that we block erase or otherwise remove your PII. We will update, block, erase
or remove your PII upon request in accordance with local law.
Please be aware that some of the user content that you
provide to us and which appears on our website (such as photos you submit to
participate in competitions) may be stored and controlled by third party
providers. While we will take reasonable steps to comply with your requests in
relation to your PII, in some limited cases this may not be possible. If so, we
will try to provide you with the details of the appropriate third party
provider so you may contact them directly.
You may at any time write to us to revoke or withdraw your
consent to provide your PII to us. However, such action may render it
impossible for us to assist you any further through our website.
Interest-Based Advertising
Our systems do not recognize browser “Do Not Track”
signals, but several of the third-party advertising companies who utilize
cookies on our website to provide interest-based advertising enable you to opt
out of those practices. We do not operate or control these sites, and are not
responsible for the opt-out choices available there. The only way to fully
opt-out of online tracking is to adjust your browser settings to reject cookies
or to notify you when a cookie is set.
Finally, it is important to note that in most cases opting
out drops an “opt-out cookie” on your browser. As a result, if you delete,
block or otherwise restrict cookies or use a different computer or browser,
you’ll need to renew your opt-out choice.
Controlling Cookies
Because cookies and web beacons are the technology
generally driving collection of browsing information, you can also block
cookies to control data collection related to interest-based advertising. You
can typically do so through your browser. For instructions, check your
browser’s technical information. Preventing your browser from accepting cookies
prevents the collection of your browsing information for purposes of delivering
interest-based ads. However, it may also disable or interfere with shopping
features on our sites and other sites that you may visit. For example, cookies
allow us to hold your shopping cart selections when you navigate away and then
return to the order page. Cookies also allow us to recognize you as an account
holder when you return to our sites. Most browsers accept cookies
automatically.
Interacting with Social Media on our Website
Social media provides tools that many of our customers use
and enjoy, and we include links to various social media platforms on our
website. If you interact with these social media tools through our website,
your experience on those social media sites will be governed by the privacy and
other policies of those sites. The privacy settings you have chosen on those
sites will determine the degree to which your information is made public. We
encourage you to choose your privacy settings on those sites accordingly.
Links
Our website may contain links to other websites. A link to
a third party’s website does not mean that we endorse it or that we are
affiliated with it. We do not exercise control over third-party websites. You
access such third-party websites or content at your own risk. You should always
read the privacy policy of a third-party website before providing any
information to the website.
Additional privacy policies may apply where we conduct
certain promotions and make special offers. You should always check to see
whether additional privacy provisions apply.
Children
Use of our website is available only to persons who can
form legally binding contracts under the Indian Contract Act, 1872. Persons who
are ‘incompetent to contract’ within the meaning of the Indian Contract Act,
1872 including minors are not eligible to use our website. A minor i.e. under
the age of 18 years, should not use, access or transact on our website. If a
minor wishes to use or transact or provide his/her PII on our website, such PII
should be provided by their legal guardian or parents.
In addition to this, we do not knowingly collect PII from
children under the age of 13. If we become aware that we have inadvertently
received PII from a child under the age of 13, we will delete such information
from our records.
Data integrity
We keep your PII confidential and we require, by contract,
that each of our trusted business partners who may have access to any such PII
keep it confidential as well. Our trusted business partners, in turn, may share
information with their own service providers pursuant to similar
confidentiality restrictions.
We will not sell, trade, or otherwise transfer any of your
PII to any other outside parties without getting your consent first. “Outside
parties” do not include companies owned by Franky Bros or our trusted business
partners who help operate and provide services on our website.
Of course, to the extent we reasonably believe that a
disclosure is required by law, to enforce our website policies, or to protect
your or others’ rights, property or safety, we reserve the right to do so.
Safeguarding Your PII
Your PII and any other information collected by us is
processed in strict accordance with the Indian Information Technology Act,
2000, and the rules notified there under. We implement and maintain ‘Reasonable
Security Practices and Procedures’ as stated in the Indian Information
Technology Act, 2000 and the Information Technology (Reasonable Security
Practices and Procedures and Sensitive Personal Data or Information) Rules,
2011, while processing, storing, or handling any Personal Information or
Sensitive Personal Data or Information (as defined under applicable law)
collected from you.
However, by sharing information with us, you acknowledge
and agree that data transmissions are never completely private or secure. You understand
that any message or information you send to us may be read or intercepted by
others and you do so at your own risk, even if there is a special notice that a
particular transmission is encrypted. Nonetheless, we maintain security
measures in accordance with applicable data protection and privacy laws,
regulations and industry practices to protect the PII you provide to us against
accidental, unlawful or unauthorized use or disclosure.
When you register at our website, , we ask you to set up a
password that you can use to access your information at our website. If you
want to cancel your password or change it, or something happens to your
password, click on “Sign In” from any page on our website, and you can access,
correct or update your choices and settings from within your account.
We may use Secure Socket Layer (SSL) technology to encrypt
transmissions of sensitive information from your computer to our servers.
However, when you communicate with customer service via email or chat on our
website, these communications are handled via unsecured transmissions. Please
be aware that information provided (such as email address, payment information,
etc.) may be accessible to others. For that reason we ask that you protect
yourself and not share sensitive information via these communication channels.
Disclosure to other countries
Please be aware that your PII, browsing information, and
communications may be transferred to and maintained on servers. In addition to
this, for the purposes mentioned in this Privacy Policy.
By providing your PII to us, you are agreeing to the
collection, use, transfer, and disclosure of your PII and browsing information
to those countries, and accept that communications will be governed by the
applicable laws in those countries. You may request us not to transfer your PII
to the countries listed above, but if you do so we may not be able to provide
the services or products you have requested from us.
Grievance officer
In accordance with the Indian Information Technology Act,
2000 and the rules notified there under, the contact details of the Grievance
Officer are provided below. If you have any questions, complaints or concerns
about our Privacy Policy, please contact the Grievance Officer.
Address: Franky Bros Fashion, No.103, Point Care Street,
Nellithope, Puducherry – 605005.
E-mail: info@frankybros,com
Updates to the Privacy Policy
If we modify this Privacy Policy, we will post the revised
Privacy Policy on our website. We may also post a notice on our website or send
an email describing the changes if the Policy changes in any material way which
may be detrimental to you. You should check our website regularly to see if any
recent changes to this Privacy Policy have occurred. Changes will go into
effect on the last updated date shown in the revised Privacy Policy. By
continuing to use our website, you are consenting to the revised Privacy
Policy.